Take prospective students from engaged to enrolled

Engage, recruit, and retain domestic and international students, from the initial exploration to their first day on campus (and beyond!). The Ambassador Platform is an all-in-one solution that will help you identify and target your most engaged prospective students through customised conversion campaigns.

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One platform for all your targeting needs

Discover how our platform can help you target, engage and convert best-fit future students. From behavioural insights into each individual journey, to customised campaign content that gets them in front of your ambassadors.

TAP Feed

Think of this as a virtual meet-and-greet. A trustworthy way for prospective students to connect and reconnect with ambassadors over their unique experiences through chat, content and FAQs.

Admin Dashboard

See how prospective students are engaging with your current students, manage student ambassadors and keep on top of your peer-to-peer campaign - all from one dashboard.

Ambassador App

Student ambassadors get pocket-sized access to everything they need to succeed as your recruiters. From profile customisation, to connecting with prospects and reaping rewards for their efforts.

Streams

Show future students what your institution is like, without them having to set foot on campus. Bring the excitement of your university to life through webinars, virtual open days, taster sessions and Q&As.

Community

Connect your future students not only with the student ambassadors, but also with each other throughout their enrolment journey (and beyond!)

Custom Campaigns

Create highly tailored campaigns featuring only the most relevant student ambassadors and content to keep your prospective students coming back for more.

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"The Ambassador Platform has a unique value proposition and an opportunity to connect students over a digital medium and really open up conversations that might be difficult to replicate with staff in your institution".

Dan Powell
Customer Experience Manager

The University of Adelaide

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"We're delighted with the positive feedback we've had from our ambassadors and prospective students about the platform and its abilities. Our ambassadors are super engaged and love creating content to help prospects navigate their decision-making. The Ambassador Platform has helped us achieve our strategic goals and get in front of prospects at times that suit them, answering the questions they really want to ask".

Tim Field
Director, International

The University of Sydney

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"What I noticed when I started using the platform was the rapid increase in prospect engagements and the conversion of those leads. We’ve never struggled to attract leads to the institution, but we wanted to focus on conversion activities. We wanted a platform that would support us in that, and The Ambassador Platform filled that gap!".

Muhammad Abrar Bhat
Marketing Manager

Alliance University

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Frequently Asked Questions

At which stage of the funnel is TAP most effective?

The Ambassador Platform helps institutions engage students across the recruitment journey, but it’s at the Application and Offer Acceptance stage where the real magic happens.

What’s the best way to promote my Feed?

Through personalised email campaigns, on their website with pop-ups, on social media, with email signatures, during open days… Institutions get very creative, and we’ve seen it all!

Which metrics can I track on my Dashboard?

Institutions typically track marketing and recruitment-related outcomes, like Application Rate, Offer Acceptance Rate, Enrollment Rate and Cost Per Lead, but also time saved by staff by using TAP.

So, ready to get going?

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