University of Galway
Online Events: The New Norm in University Engagement
Back in June 2020, Eventbrite reported that their users were spending 28x more time attending virtual events than they had been in January 2020. The constantly changing regulations around event management made it almost impossible for universities to host their typical calendar of in-person Open Days, Applicant Welcome events, and Freshers’ Fair activities.
Fast forward to our “new normal” hybrid world and the message is loud and clear - online events are here to stay. Although domestic applicants may now take advantage of the opportunities to visit campus again, for many students, having the flexibility to learn about your institution online offers convenience and the ability to fit their university research around other commitments.
The Challenge
The flexibility that online and on-demand events offer students is valued by many applicants - none more so than those applying from overseas. It can be difficult to get a sense of what the university is really like and have the opportunity to hear from current students as an international prospect.
University of Galway’s International Office decided to address this challenge by hosting a series of online events using The Ambassador Platform’s Streams feature in the lead up to their main September 2023 intake. Facilitating connections with their prospective students that were meaningful and presented the University of Galway in an authentic way was incredibly important. The team aimed to amplify student voices on webinar panels, but also deliver information from key staff members across the institution to offer well-rounded insights on the topics covered.
Why The Ambassador Platform
"Streams has proven to be an indispensable tool not only for recruitment endeavours but also as a vital component of our pre-arrival schedule. Through a series of pre-arrival webinars, Streams has played a pivotal role in forging a sense of belonging within the University of Galway community even before students set foot on our campus. By facilitating interactions with key staff members and encouraging active participation with our diverse group of international student ambassadors Streams has ensured that incoming students feel a strong sense of inclusion and camaraderie, thus setting the stage for a seamless transition into their university journey"
Ailish Walsh
Admissions and Conversions Executive
University of Galway
Simple scheduler
Creating, editing, and hosting online events can be time consuming for university staff. Our Stream scheduler is fully integrated within the admin dashboard to make it easy to manage upcoming, past events, and recordings from one place.
Private and public events
Deliver public events to a wide audience, or run smaller sessions for closed communities such as groups of offer holders - our Streams feature allows you to do both.
Repurpose the event content
Your event content doesn’t have to be single-use. Once a Stream recording has ended, it can be posted to the Feed to capture more prospect sign ups and give future students an insight into life at your institution.
